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Win a Prada on AVA Internet Marketing CampaignInternet Marketing, Win a Prada on AVA
Through a joint collaborative effort, Techforge and the founders of AVA launch an internet marketing campaign to drive referrals and user registrations to AVA.ph
The campaign mechanics is simple: refer as much friends to increase your chances and the user with the most referrals wins the Prada bag. This has prompted many users to invite their friends using the website's invitation system.
Campaign Efforts Include
- feasibilty study and strategic planning
- email marketing
- facebook app
- website banners
- media buying
- invitation system
- automated tallying of top users who refer
- database generation and analysis
- technical support and assistance
The campaign's success has prompted AVA to explore further internet marketing campaigns for the filipino fashion community and has reinforced its ties with Techforge as an excellent partner in digital marketing.